Precision on Point

 

As part of the new Nike Phantom GX campaign, we brought Erling Haaland to Manchester Sports Direct for an exclusive event – where he surprised young local fans and gave them some insights into Precision and goalscoring.

On top of this, we surprised Haaland himself with a larger than life projection that wrapped around the Arndale Building in the city centre.

 

Creative Director: Barry Slater

Art Director: Barry Slater

Senior Designer: Marcos Balbino

Agency Producer: Mercedes Januszczak

Account Director: Jess Finch

Senior Project Manager: Jess Robertson

Event Production: 160over90

Event Producer: Jim Seal Driver

Film Production: Raygun

Film Director: Robbie Kilgour

DOP: Max Wiitting

Photographer: Jamie Shipston-Mourn

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