Bonded Pack
It was an epic summer of womens football in 2022. To launch the Bonded pack ahead of the women’s European Championships and the Copa América Femenina – we bought elite athletes together with individuals from London-based community teams to celebrate the unity that flows through the female game regardless of level.
We created the name, Visual direction and and positioning for the boot pack.
Creative Director: Adrian Stannard
Art Directors: Barry Slater, Laura Beretti
Designer: Barry Slater
Copywriter: Jake Scott
Director: Laura Mcklusky
Photographer: Serena Brown
Account Directors: Ruth Kitchen, Mike Sinnerton